Jim Dausch

Observer
DISC Type : ic

Chief Digital & Technology Officer and President of Byte by Yum! at Yum! Brands

Silver Spring, Maryland, United States

Overview

Jim Dausch is the Chief Digital & Technology Officer for Yum! Brands and President of its proprietary tech platform, Byte by Yum! . A graduate of Pepperdine University, he has extensive experience leading digital transformation and enhancing consumer engagement for global brands like Marriott International and Under Armour.

Inspired by his parents work ethic, Jim values servant-led leadership and aims to cultivate a strong culture that drives performance. As a youth, he wanted to "have fun, " a goal he has carried into his career by working with consumer-focused vacation, sports, and restaurant brands.

He strategically uses social media platforms like TikTok and has a VR headset, not as a technophile, but to stay current and avoid becoming professionally obsolete.

Personality Overview

Value Driven

Curious

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They ask a lot of questions and rely heavily on information and collaterals. They are generally good communicators and can be hard to convince.

Topics They Care About

Restaurant Technology
As President of Byte by Yum! , he leads a proprietary SaaS platform using AI to enhance customer experiences and streamline operations for KFC, Pizza Hut, and Taco Bell.
Digital Transformation
His career is defined by leading large-scale digital and business transformations at consumer giants like Marriott International, Under Armour, and now Yum! Brands.
Hospitality Industry
With over two decades at Marriott International in various leadership roles and a current board membership at Marriott Vacations Worldwide, he has deep expertise in this sector.

Media Appearances

James (“Jim”) Dausch has been appointed independent director of the Board at Marriott Vacations Worldwide Corp.. Featured in Hospitality Net

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James A. Dausch – Director | Marriott Vacations Worldwide Executive Profile & Compensation. Featured in Fintool

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Marriott Vacations Worldwide Announces Board Changes, Including New Independent Directors. Featured in Marriott Vacations Worldwide Investor Relations

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Work History

10-2025
Chief Digital & Technology Officer and President of Byte by Yum! at Yum! Brands
3-2025
Board Member at Marriott Vacations Worldwide
12-2024 - 10-2025
Global Chief Digital and Technology Officer, Pizza Hut at Yum! Brands
7-2023 - 12-2024
EVP, Chief Consumer Officer at Under Armour
3-2021 - 7-2023
Chief Digital and Business Transformation Officer at Marriott International

Education

1994 - 1997
Bachelor's degree from Pepperdine University

More Information

Social Presence :

Prographics :

Exp : 28 Location : Silver Spring, Maryland, United States Job Level : Leadership Designation : Chief Digital & Technology Officer and President of Byte by Yum! at Yum! Brands
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Insights For Selling To Jim

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Persuade objectively how your product will help them achieve their goals
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jim is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Jim

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Jim move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Jim take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Jim

Personality Compatibility


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