Jim Hourigan in

Jim Hourigan

Energizer · DISC type I
CEO & Co-Owner at The Cannigma
📍 Sebastopol, California, United States

Jim is a seasoned executive with over 25 years of experience leading corporate strategy in e-commerce, cannabis, and medical device industries. His expertise spans operations, logistics, and supply chain management, having held CEO and COO roles at companies like CannaCraft, BuildDirect, and now Baja Sky Brands.

Outside of his corporate roles, Jim has shown a commitment to community causes, previously serving as the Chair of Kids Up Front. He has also been involved with organizations like the Better Business Bureau and the BC Technology Industry Association, demonstrating a passion for fostering ethical business and technology growth.

His appointment to the FedEx Advisory Board highlights his distinguished expertise and recognition as a top-tier leader in global supply chain and logistics.

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Experience
43 Years
Current Role
CEO & Co-Owner
Job Level
Leadership
Location
Sebastopol, California, United States
Personality Overview

How Jim shows up

Big Picture Person
Imaginative
Informal

They are naturally enthusiastic, so take their promise with a pinch of salt. They are people oriented, friendly and like creating new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Priorities

Topics Jim cares about

Supply Chain Leadership
With extensive experience as a COO, a FedEx Advisory Board role, and speaking at logistics conferences, he is a recognized leader in optimizing complex supply chains.
Cannabis Industry Growth
As the former CEO of CannaCraft and current CEO of Baja Sky Brands, he is deeply involved in scaling operations and strategy in the cannabis market.
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Career

Work history

1-2025
CEO & Co-Owner
The Cannigma
10-2024
CEO & Co-Owner
Baja Sky Brands - The Cannigma
3-2022 - 11-2025
Sr Director Logistics Execution
LeafLink
11-2019 - 12-2021
Chief Executive Officer
CannaCraft
2-2019 - 11-2019
Chief Operating Officer
CannaCraft
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1982 - 1984
MBA
The University of Dallas
1976 - 1980
BS
State University of New York at Plattsburgh
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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