Joanna Stephenson in

Joanna Stephenson

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Head of Digital at Liberty.
📍 Royal Tunbridge Wells, England, United Kingdom

Joanna is a highly accomplished Head of Digital with a strong background in driving profitable growth and customer experience for leading retailers like Liberty and Ann Summers. She brings together digital trade, marketing, and CRM teams.

She is deeply involved in retail growth strategies, focusing on new customer acquisition, loyalty, and customer lifetime value. Joanna also cares for a sick teenager, leading her to resign from a previous role.

Joanna is a Chartered Accountant and a board member, demonstrating her comprehensive business acumen.

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Experience
7 Years
Current Role
Head of Digital
Job Level
Mid-senior
Location
Royal Tunbridge Wells, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Joanna cares about

Digital Growth Strategies
Her roles at Liberty and Ann Summers focused on driving profitable growth by integrating digital trade, marketing, and CRM strategies.
Customer Lifetime Value
At more2, she developed growth strategies for retailers specifically to enhance customer loyalty and lifetime value.
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Career

Work history

8-2024
Head of Digital
Liberty.
10-2023 - 7-2024
Head of Digital Marketing & CRM
Liberty.
11-2021 - 10-2023
Client Director
more2
11-2020 - 11-2021
Head Of Digital
Ann Summers
4-2016 - 11-2016
Head of Digital
Miss Selfridge
In the press

Media appearances

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Education
2020 - 2020
Mini MBA
MiniMBA
2018 - 2018
Mini MBA
MiniMBA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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