Joe Smyth in

Joe Smyth

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Manager - Strategic Media Partnerships at Centriply
📍 New York City Metropolitan Area, United States

A results-focused media strategist and partnerships leader at Centriply with deep expertise in advanced television, including CTV and digital video. They help brands and agencies use data-driven insights for measurable business outcomes. The individual is a graduate of the Fordham Gabelli School of Business.

A dedicated lifelong learner with a keen interest in emerging technologies like Generative AI and machine learning. They also focus on personal development, exploring topics in interpersonal leadership, team building, and effective business communication through recently completed courses.

Certified in Local Insights from Ampersand’s AmpUp University, leveraging one of the industrys richest TV data sets.

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Experience
20 Years
Current Role
Manager - Strategic Media Partnerships
Location
New York City Metropolitan Area, United States
Personality Overview

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Priorities

Topics Joe cares about

Advanced TV Advertising
Specializes in CTV activation, addressable TV, and cross-platform analytics to help brands reach viewers with precision and scale.
Data-Driven Media
Focuses on bridging brand strategy with audience data to drive smarter media investments and deliver higher ROI for clients.
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Career

Work history

2-2025 - 10-2025
Manager - Strategic Media Partnerships
Centriply
8-2004 - 11-2024
Account Executive
Ampersand
In the press

Media appearances

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Education
Bachleor of Science
Fordham Gabelli School of Business
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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