Joe Wheatley in

Joe Wheatley

Initiator · DISC type Di
Founder at Demand House
📍 Bristol, England, United Kingdom

Joe Wheatley is the Founder of Demand House, an agency that helps B2B SaaS companies with low ARR growth build consistent pipelines. He champions an "Allbound" strategy, combining targeted outreach with content marketing. Joe holds a Master of Engineering from the University of Birmingham.

Before founding his marketing agency, Joe worked as an engineer and analyst, contributing to defense projects in collaboration with the US Government.

Read the full overview →
Experience
5 Years
Current Role
Founder
Job Level
Leadership
Location
Bristol, England, United Kingdom
Personality Overview

How Joe shows up

Friendly Challenger
Impact-Oriented
Conviction Driven

They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Priorities

Topics Joe cares about

Allbound Strategy
His core methodology combines hyper-targeted outreach for immediate pipeline with content marketing for future growth, believing together they multiply results for B2B SaaS companies.
B2B SaaS Scaling
He specifically targets SaaS startups between $500k and $3M ARR that have high retention but are struggling with acquisition and ARR growth.
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Career

Work history

8-2023
Founder
Demand House
6-2022 - 7-2023
Analyst
MASS
9-2019 - 4-2022
Engineer
AWE
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
9-2015 - 7-2019
Master of Engineering - MEng
University of Birmingham
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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