Joe Whetstone in

Joe Whetstone

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Founder at STRIVE
📍 Kansas City, Missouri, United States

Joe Whetstone is a healthcare executive who transitioned from Chief Integration Officer at Sano to Founder of STRIVE, a company focused on purpose-driven growth. With an MBA and a background in sports medicine, he is dedicated to integrating evidence-based practices into leadership and operational strategy. He also serves on multiple healthcare and athletic association boards.

Outside of work, Joe is deeply involved in his Kansas City community, particularly with the Arthritis Foundation, for which he has chaired a golf classic and serves on the local leadership board. His personal philosophy is built on the pillars of Faith, Family, Friends, and Health. He also enjoys golf and attending local sporting events.

He founded STRIVE based on his personal belief that professional success and personal fulfillment are deeply connected.

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Experience
20 Years
Current Role
Founder
Job Level
Leadership
Location
Kansas City, Missouri, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Joe cares about

Purpose-Driven Leadership
He founded STRIVE to help leaders align their personal and professional goals, believing that ambition must be matched with intentionality for true fulfillment.
Healthcare Transformation
As a leader at Sano and speaker on change management, he focuses on navigating shifts in healthcare towards value-based care and improved patient outcomes.
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Career

Work history

8-2025
Founder
STRIVE
4-2023
Chief Integration Officer
Sano
7-2021 - 4-2023
Chief Operating Officer
Sano
3-2021 - 7-2021
Vice President of Musculoskeletal Operations
Sano
10-2019 - 3-2021
Director of Clinical Operations
Sano
In the press

Media appearances

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Education
10-2019 - 10-2021
Master of Business Administration - MBA
University of Saint Mary
12-2015 - 12-2016
Master of Science - MS
PennWest California
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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