John M. in

John M.

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Creative Director at Toilet Paper | Concept Shop
📍 San Francisco Bay Area, United States

John is a visionary brand storyteller and creative strategist specializing in maximizing customer retention for startups. He has a wealth of experience leading companies from pre-seed stages to successful IPOs. People he has worked with describe him as a "creative mastermind, " an "innovator, " and "most hard working. "

Based on his education, John has a strong personal interest in the arts, including studio art, painting, and drawing. He also has a background in music, with experience in music theory, guitar, piano, and music technology, showcasing a diverse creative skill set outside of his professional brand work.

John created the first mobile video advertisements for AppLovin at a time when the format was undefined, laying the groundwork for what became an industry standard.

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Experience
17 Years
Current Role
Creative Director
Job Level
Mid-senior
Location
San Francisco Bay Area, United States
Personality Overview

How John shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics John cares about

Brand Storytelling
He identifies as a "visionary Brand Storyteller" and his career has focused on igniting brand experiences that maximize customer retention through compelling narratives.
Startup Growth
Having worked with startups from bootstrapped to IPOed unicorns, he explicitly aims to leverage his extensive experience to help accelerate growth for other companies.
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Career

Work history

10-2024
Creative Director
Toilet Paper | Concept Shop
8-2024
Creative & Design Director
RedWolf Labs
5-2023
Member
FACTS//collective
1-2023
Mentor (Pro Bono)
adplist.org
8-2022 - 8-2024
Creative Director | Head of brand & creative
Channel AI
In the press

Media appearances

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Education
2009 - 2014
Bachelor's degree
Academy of Art University
2005 - 2009
Art
Foothill College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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