Jonathan Hasford in

Jonathan Hasford

Questioner · DISC type c
Douglas and Brenda Horne Professor of Business at University of Tennessee
📍 Knoxville, Tennessee, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
12 Years
Current Role
Douglas and Brenda Horne Professor of Business
Location
Knoxville, Tennessee, United States
Personality Overview

How Jonathan shows up

Value Seeker
Price-Sensitive
Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Priorities

Topics Jonathan cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

8-2023
Douglas and Brenda Horne Professor of Business
University of Tennessee
8-2021
Associate Professor
University of Tennessee
6-2019 - 7-2021
Assistant Professor
University of Tennessee
8-2016 - 5-2019
Assistant Professor of Marketing
University of Central Florida
8-2014 - 8-2016
Assistant Professor of Marketing
Florida International University
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Ph.D. Gatton College
University of Kentucky
M.B.A. Gatton College
University of Kentucky
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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