José Miguel Rosas Hucke in

José Miguel Rosas Hucke

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Head Of Marketing / CMO at Kaufmann Mercedes-Benz
📍 Provincia de Santiago, Santiago Metropolitan Region, Chile

José Miguel is a marketing executive with over 15 years of experience in the consumer goods and automotive sectors. He has a history of managing multifunctional teams and P&L across Latin America for brands like Mercedes-Benz and Procter & Gamble. He is an Industrial Engineer from Pontificia Universidad Católica de Chile.

Outside of his core role, José Miguel is actively involved in industry discussions on forward-thinking topics. He participates in peer group boards with the Cambridge Business Association and speaks at events like Green Drinks Santiago, focusing on sustainability and responsible marketing.

His team at Kaufmann was recognized by Daimler as the best truck and bus distributor in Latin America.

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Experience
20 Years
Current Role
Head Of Marketing / CMO
Job Level
Leadership
Location
Provincia de Santiago, Santiago Metropolitan Region, Chile
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics José cares about

Electromobility Transition
Leads and participates in forums and discussions about the country's transition towards electromobility, sharing ideas and solutions with key industry players.
Marketing & Sustainability
He is a featured speaker on the topic of responsible marketing and sustainability, indicating a professional passion for environmentally conscious brand communication.
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Career

Work history

2015
Head Of Marketing / CMO
Kaufmann Mercedes-Benz
2013 - 2015
Senior Brand Manager Chile
Procter & Gamble
2011 - 2013
Brand Manager Latin America
Procter & Gamble
2009 - 2011
Senior Product Manager Latin America
Procter & Gamble
2005 - 2009
Product Manager Chile
Procter & Gamble
In the press

Media appearances

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Education
2005 - 2006
Master in Industrial and Systems Engineering
Pontificia Universidad Católica de Chile
1999 - 2006
Industrial Engineer
Pontificia Universidad Católica de Chile
1988 - 1998
International Baccalaureate (IB)
The Grange School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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