Joshua Lomotey in

Joshua Lomotey

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International Sales Manager EMEA at McBride Research Labs
📍 London Area, United Kingdom

Joshua is an International Sales Manager at McBride Research Labs, overseeing the EMEA region for the textured hair care industry. With a background at LOréal and a PRINCE2 certification, he focuses on strategic brand expansion by combining market analysis with innovation to drive sustainable growth across diverse markets.

Outside of his primary role, Joshua is an ardent explorer of the intersection between technology and human knowledge. He follows developments in emerging technologies like blockchain and shows interest in major technology and consumer goods companies such as IBM, Microsoft, and Unilever.

He recently had the honor of speaking at the African Union in Addis Ababa for the “Africa Celebrates 2025” event.

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Experience
22 Years
Current Role
International Sales Manager EMEA
Job Level
Middle
Location
London Area, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Joshua cares about

Global Market Expansion
His role is centered on expanding his brand's presence in Europe, Africa, and the Middle East, requiring a deep understanding of emerging market dynamics.
Textured Hair Care
He is deeply committed to the textured hair care industry, leading both the professional and consumer product divisions for his company in the EMEA region.
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Career

Work history

10-2013
International Sales Manager EMEA
McBride Research Labs
9-2013
International Sales Manager
McBride Research Labs
6-1995 - 9-2005
International Sales Manager
L'Oréal
In the press

Media appearances

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Education
Bachelor's degree
London Metropolitan University
Bachelor's degree
London Metropolitan University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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