JP Rinylo in

JP Rinylo

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Founder & Principal Consultant at Starting Point Associates
📍 Greater Philadelphia, United States

JP Rinylo is the Founder and Principal Consultant at Starting Point Associates, where he advises businesses on creating scalable sales strategies, particularly for marketing and SaaS companies. People who have worked with him describe him as dedicated, hard-working, and detail-oriented. He is also a certified CrossFit Level 1 Trainer.

Outside of his consulting work, JP is a certified CrossFit trainer, indicating a passion for fitness and coaching. He is a husband, father, and dog owner who actively supports charitable causes, including participating in a "Men Wearing Pink" campaign to fight cancer.

As a podcast guest, he advises startups that hiring junior sales reps is often a smarter growth strategy than hiring expensive senior VPs.

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Experience
21 Years
Current Role
Founder & Principal Consultant
Job Level
Leadership
Location
Greater Philadelphia, United States
Personality Overview

How JP shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics JP cares about

Scaling Sales Teams
Advises early-stage B2B startups on the benefits of hiring junior sales talent over senior VPs to build a scalable, foundational sales process from the ground up.
Founder-Led Sales
He focuses on helping founders transition from doing all the selling themselves to building a sustainable and effective sales team and process.
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Career

Work history

12-2024
Founder & Principal Consultant
Starting Point Associates
2-2025
Strategic Advisor
Forecastable
5-2024 - 11-2024
Global SVP Sales
Think ABM
1-2023 - 5-2024
VP of Sales
Inverta
8-2021 - 5-2024
Regional Vice President of Sales
Inverta
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1999 - 2003
Dual Bachelor of Arts
La Salle University
1995 - 1999
Education details unavailable
Paul VI High School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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