Juan Camilo Flórez Falla in

Juan Camilo Flórez Falla

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Head of Digital Banking at Banco de las Microfinanzas - Bancamia S.A.
📍 Bogota, D.C., Capital District, Colombia

Juan Camilo Flórez Falla serves as the Head of Digital Banking at Bancamía, leveraging over a decade of experience in digital transformation and commercial strategy in Latin America. An alumnus of Universidad de Los Andes with a Masters in Finance, he specializes in developing scalable, customer-centric digital financial products.

He is a reflective leader who publicly shares insights on management, the importance of turning ideas into action, and balancing current operational excellence with future innovation. He is passionate about fostering a culture of learning and achieving real-world impact through technology and strategic partnerships.

He openly discusses his experiences leading teams with members who are older and have more years of experience than him.

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Experience
12 Years
Current Role
Head of Digital Banking
Job Level
Mid-senior
Location
Bogota, D.C., Capital District, Colombia
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Juan cares about

Digital Microfinance
He leads the creation of digital products at Bancamía, such as Credimía Digital, aimed at increasing financial inclusion for micro-entrepreneurs.
Practical AI Adoption
He champions moving beyond theoretical ideas to implement AI in real-world use cases that have a tangible impact on the business and its customers.
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Career

Work history

9-2024
Head of Digital Banking
Banco de las Microfinanzas - Bancamia S.A.
2-2023 - 11-2024
Head of Business - VP Negocio
Epik
8-2021 - 3-2023
Head of Partnerships - Aliados Digitales
Banco de Bogotá
2-2020 - 8-2021
Gerente Aliados Digitales
Banco de Bogotá
12-2019 - 2-2020
Gerente de Estrategia
Banco de Bogotá
In the press

Media appearances

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Education
2015 - 2016
Maestría en Finanzas
Universidad de Los Andes
2009 - 2012
Ingeniería Industrial
Universidad de Los Andes
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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