Kaitlin Macholz in

Kaitlin Macholz

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Head of Marketing at Beacons
📍 New York, New York, United States

Kaitlin Macholz is the Head of Marketing at Beacons AI, where she leads strategy for the creator economy platform. She has a unique background, having transitioned from the fine art world, including roles at Christies, into tech marketing. Kaitlin earned her Bachelors Degree in Art History from Williams College.

Outside of her marketing career, Kaitlin has a passion for art and design, demonstrated by her early work and education. Her personal bio reveals she enjoys baking and creates her own social media content about her hobbies and her cat, Pixie.

Unique fact: Kaitlin was an intern at the Cooper Hewitt, Smithsonian Design Museum, where she authored several articles on art and design history.

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Experience
10 Years
Current Role
Head of Marketing
Job Level
Mid-senior
Location
New York, New York, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Kaitlin cares about

Creator Economy
As Head of Marketing for Beacons, she is focused on building tools and strategies that help content creators monetize their work and build sustainable businesses.
Brand Partnerships
She actively works to connect brands with creators, launching initiatives like "Beacons for Brands" and hosting events like a NYFW mixer to foster collaborations.
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Career

Work history

9-2023
Head of Marketing
Beacons
7-2022 - 9-2023
Product Marketing Lead
Beacons
7-2021 - 7-2022
Marketing Manager
Parlor
11-2019 - 7-2021
Account Coordinator, Estates, Appraisals & Valuations
Christie's
6-2018 - 11-2019
Business Administrator
Christie's
In the press

Media appearances

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Education
2012 - 2016
Bachelor’s Degree
Williams College
2008 - 2012
High School
Northport High School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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