Kara Svenson in

Kara Svenson

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Associate Director, Retail Media (PMX Commerce, Publicis Groupe) at Profitero+
📍 Chicago, Illinois, United States

Kara is an Associate Director at Profitero+, specializing in eCommerce advertising strategy across networks like Amazon and Walmart. A University of Cincinnati graduate, she leads the Shelf Intelligent Media solution to accelerate client growth. Colleagues describe her as a strategic, innovative trailblazer with a can-do attitude and sharp thinking.

She has a keen interest in the evolving digital marketing landscape, having co-authored articles on influencer relations and Instagrams role in social strategy. Her passion lies in leveraging new technologies and data to solve complex advertising challenges for brands.

Kara was selected to attend the 2025 Amazon Trailblazer Leadership Summit, which recognizes emerging leaders who are driving innovation and inspiring the next generation.

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Experience
7 Years
Current Role
Associate Director, Retail Media (PMX Commerce, Publicis Groupe)
Job Level
Mid-senior
Location
Chicago, Illinois, United States
Personality Overview

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Communication Style
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Priorities

Topics Kara cares about

Retail Media Innovation
Leads the Shelf Intelligent Media solution, integrating digital shelf analytics with media automation, and recently published a case study on it with Pacvue and Panasonic.
Data-Driven Advertising
Focuses on activating commerce data for smarter advertising, highlighted by her recent collaboration with Zenith, Coty, and Amazon Ads to fuel bid optimizations with analytics.
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Career

Work history

5-2023
Associate Director, Retail Media (PMX Commerce, Publicis Groupe)
Profitero+
9-2022 - 12-2022
Customer Success Associate Director - Advertising
CommerceIQ
4-2021 - 8-2022
Customer Success Manager - Advertising
CommerceIQ
6-2020 - 3-2021
eCommerce Marketing Manager
Beekeeper Marketing
1-2019 - 5-2020
eCommerce Associate Marketing Manager
Beekeeper Marketing
In the press

Media appearances

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Education
Bachelor of Business Administration (B.B.A.)
University of Cincinnati Carl H. Lindner College of Business
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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