Karen Casella

Trailblazer
DISC Type : ID

Retired at Self-employed

San Francisco Bay Area, United States

Overview

Karen Casella is a retired technology executive with a history of leading engineering teams at major companies like Netflix, eBay, and Sun Microsystems. A graduate of Worcester Polytechnic Institute, she is described as a hard-working and highly skilled leader, passionate about building great products. She is also a recognized advocate for inclusion in technology.

Currently, she dedicates her time to philanthropy as a Board Advisor for Pineapple Women, an organization focused on mentoring young Latinas. Her recent activities are centered on fundraising and promoting this cause, demonstrating a strong passion for helping women from underrepresented groups advance their careers.

She was named one of the "39 Most Powerful Female Engineers of 2018" by Business Insider for her impactful leadership at Netflix.

Personality Overview

Informal

Achievement-Oriented

Values Relationships

They are more likely to accept new and exciting technologies.  If they come to believe in your value proposition, they will be your champion. They prefer to ensure that they are in control of the situation.

Topics They Care About

Mentoring Young Women
Her current focus is her role with Pineapple Women, an organization that provides mentorship and career skills to young Latinas, which she actively promotes and supports.
Inclusion in Tech
She is a passionate advocate for inclusion and diversity, having hosted panels on the topic and worked to encourage people from underrepresented communities in technology.
Engineering Leadership
She has an extensive background leading high-performing engineering teams at Netflix and SHOP. COM, with a focus on building and motivating highly focused teams.

Media Appearances

Karen has no verified media appearances

Work History

4-2025
Retired at Self-employed
5-2023 - 4-2025
Director of Engineering, Consumer Server Foundations at Netflix
5-2022 - 5-2023
Director of Engineering, Product Edge Systems at Netflix
12-2018 - 4-2022
Director of Engineering, Access & Identity Management at Netflix
9-2011 - 12-2015
Vice President of Architecture & Engineering at SHOP.COM Engineering

Education

1979 - 1983
BS from Worcester Polytechnic Institute

More Information

Social Presence :

Prographics :

Exp : 17 Location : San Francisco Bay Area, United States Job Level : N/A Designation : Retired at Self-employed
URL has been copied!

Insights For Selling To Karen

During A Call Or A Meeting

DO's

  • Give them control of the sales process
  • Showcase existing customers and use case-studies to grab their attention
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical
  • Do not look like someone who doesn’t know what they are talking about

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Karen is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Karen

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Karen move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Karen take some risk or not?

  • If necessary, they will be ready to take risks.

You And Karen

Personality Compatibility


Other Self-employed Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.