Kat Shanahan in

Kat Shanahan

Judge · DISC type Dc
Vice President, Marketing & Business Engagement at Wisconsin School of Business Center for Professional & Executive Development
📍 Greater Madison Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
14 Years
Current Role
Vice President, Marketing & Business Engagement
Location
Greater Madison Area, United States
Personality Overview

How Kat shows up

Features Driven
Objective Thinker
Quality Focused

They like to stay in control of the negotiation or defining of the terms. They put a lot of effort into ensuring personal success. They are less concerned about the product and more about its potential impact.

Priorities

Topics Kat cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2021 - 4-2025
Vice President, Marketing & Business Engagement
Wisconsin School of Business Center for Professional & Executive Development
11-2019 - 1-2021
Senior Director of Strategic Marketing
Wisconsin School of Business Center for Professional & Executive Development
11-2018 - 11-2019
Director of Marketing
Wisconsin School of Business Center for Professional & Executive Development
6-2016 - 12-2019
Adjunct Marketing Faculty
Southern New Hampshire University
3-2017 - 6-2017
Subject Matter Expert
Southern New Hampshire University
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2020 - 2020
Graduate Certificate
West Virginia University
2012 - 2015
Master of Science (M.S.)
West Virginia University
2005 - 2009
B.A.
University of Wisconsin-Whitewater
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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