Kate McPherson

Energizer
DISC Type : I

Megababe Co-Founder at Megababe

San Francisco, California, United States

Overview

Kate has no verified overview

Personality Overview

Imaginative

Full Of Energy

Informal

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

6-2017
Megababe Co-Founder at Megababe
1-2013 - 1-2015
Freelance Writer at Tinder Inc.
5-2005 - 1-2011
Account Director at Goodby, Silverstein & Partners
1-2004 - 4-2005
Assistant Account Executive at The Hive Advertising

Education

1999 - 2003
Bachelor's degree from University of Wisconsin-Madison

More Information

Social Presence :

Prographics :

Exp : 17 Location : San Francisco, California, United States Job Level : Leadership Designation : Megababe Co-Founder at Megababe
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Be friendly and entertaining in your conversation
  • Use phrases like ‘people will love’, ‘massive impact’ etc.

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be too formal, focus on building comfort and trust
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Kate

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Kate take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Kate

Personality Compatibility


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