Kate Pearson-Santiago

Observer
DISC Type : ic

Vice President Commercial Marketing Programs at Agilent Technologies

Greater Melbourne Area, Australia

Overview

Kate has no verified overview

Personality Overview

Curious

Value Driven

Assertive

They are generally good communicators and can be hard to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

3-2023
Vice President Commercial Marketing Programs at Agilent Technologies
2-2018 - 3-2023
Associate Vice President for Marketing Programs and Operations at Agilent Technologies
3-2015 - 2-2018
Marketing Director, WW Marketing Programs at Agilent Technologies
7-2005 - 10-2008
Director, Back Office Technology at KBC Financial Products
8-2004 - 6-2005
Technical Communications Specialist at KBC Financial Products

Education

Master's degree from Monash University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Greater Melbourne Area, Australia Job Level : Senior Designation : Vice President Commercial Marketing Programs at Agilent Technologies
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Ask them questions to understand their needs better while staying affable
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Kate

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Kate take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Kate

Personality Compatibility


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