Kate Ryan in

Kate Ryan

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Head of B2B Marketing at Canada Life UK
📍 London, England, United Kingdom

Kate Ryan is a senior marketing leader with over 20 years of experience specializing in the financial services sector for both B2B and B2C brands. Colleagues describe her as having great vision and drive, and being knowledgeable, articulate, and personable. She holds a BA Hons in Media from UEL.

She has a proven track record in developing brand propositions and leading high-impact marketing initiatives that deliver tangible business results. She is particularly skilled in rebranding, having successfully unified three businesses under the new brand identity of Finalto.

A unique accomplishment includes creating the Finalto brand from the ground up, managing everything from logo and collateral design to the internal and external media campaigns.

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Experience
25 Years
Current Role
Head of B2B Marketing
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Kate cares about

B2B Brand Creation
She successfully created the new brand Finalto to unify three B2B businesses under a single identity, managing the entire process from concept to execution.
Financial Services Marketing
Her career is deeply rooted in financial services, with leadership roles at firms like Canada Life UK, Finalto, and Markets. com, demonstrating extensive industry expertise.
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Career

Work history

8-2025
Head of B2B Marketing
Canada Life UK
2-2024 - 10-2025
Marketing Consultant
ROUNDPEG SOLUTIONS LIMITED
9-2020 - 1-2024
Group Head of Marketing
Finalto
3-2019 - 9-2020
Head Of Marketing
Markets.com
7-2014 - 3-2019
Marketing Consultant
Roundpeg Solutions
In the press

Media appearances

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Education
1997 - 2000
BA Hons Media
UEL
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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