Kathleen Willem in

Kathleen Willem

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Leader — Content Strategy and Digital Marketing at Westfield Insurance
📍 Des Moines Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
17 Years
Current Role
Leader — Content Strategy and Digital Marketing
Job Level
Mid-senior
Location
Des Moines Metropolitan Area, United States
Personality Overview

How Kathleen shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Kathleen cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

7-2025
Leader — Content Strategy and Digital Marketing
Westfield Insurance
12-2022 - 7-2025
Digital Web Content Marketing Manager
Westfield Insurance
12-2021 - 12-2022
Marketing and Analytics Consultant
EMC Insurance Companies
6-2020 - 12-2021
Senior Data and Communications Specialist
EMC Insurance Companies
3-2018 - 6-2020
Communications Specialist
EMC Insurance Companies
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2007 - 2011
B.A.
University of Iowa
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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