Kathrin Frauscher in

Kathrin Frauscher

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CEO at BMW Financial Services Central- & Southeastern Europe
📍 Austria

Kathrin Frauscher is the CEO of BMW Financial Services for Central & Southeastern Europe, overseeing 11 markets. A graduate of WU Vienna, she has held global leadership roles within the BMW Group since 2007, including CEO positions in both Denmark and India, bringing extensive international experience to her current role.

As a native of Upper Austria, Kathrin expresses pride in leading the business in her home country. She is a long-standing supporter of Sonneninsel, a charity providing a place of strength for children with cancer and their families, which is fully funded by donations.

Under her leadership, BMW Financial Services facilitated over 60 percent of BMWs fully electric car sales in Austria as of June 2025.

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Experience
18 Years
Current Role
CEO
Job Level
Leadership
Location
Austria
Personality Overview

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Priorities

Topics Kathrin cares about

Electric Mobility
Celebrated her team's success in making BMW number one in Austria's all-electric market and the significant role financial services played in this achievement.
Corporate Philanthropy
Personally visited and highlighted her long-standing support for Sonneninsel, a unique, donation-funded center for children with cancer and their families.
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Career

Work history

7-2024
CEO
BMW Financial Services Central- & Southeastern Europe
5-2022 - 6-2024
Head of Sales & Marketing
BMW Financial Services Central- & Southeastern Europe
8-2019 - 5-2022
CEO
BMW INDIA FINANCIAL SERVICES PRIVATE LIMITED
9-2017 - 8-2019
CEO
BMW Financial Services Denmark AS
2-2016 - 9-2017
Head of Sales Performance, Product and Customer Management
BMW Financial Services Northern Europe
In the press

Media appearances

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Education
Mag.
WU (Vienna University of Economics and Business)
Education details unavailable
Copenhagen Business School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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