Katie Melnick is the Partner and co-founder of Fizz Creative, an award-winning branding and packaging design studio. Known for her "brand therapist" approach, she specializes in the food and consumer goods sector. An alumna of the College for Creative Studies, she recently joined the Goldman Sachs 10, 000 Small Businesses program.
Outside of work, Katie enjoys running with her German Shepherd, hiking in Cuyahoga National Park, and undertaking home improvement projects on her century home. Colleagues describe her as personable, highly motivated, and passionate, with a dedication to giving back to the Cleveland design community.
Interesting fact: Katie has been an entrepreneur since age ten, when she sold handmade bracelets and mixtapes to her classmates.
Read the full overview →They are not always relationship oriented. More than the product, they care about the impact of the product. They prefer to be the ones controlling the conversation or defining the terms.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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