Katie Milot Zambrano
Enigma · DISC type idcKatie is a Senior Client Partner at Snap Inc. , specializing in global CPG brand partnerships with companies like Mondelēz, P&G, and PepsiCo. With extensive past leadership at The Washington Post, colleagues describe her as a focused, optimistic, and creative problem-solver. She holds a BA from Lafayette College.
She is passionate about creating authentic digital experiences that foster genuine connections. She believes platforms should be an alternative to traditional social media, allowing users to feel safe and creative in their interactions with friends and family, free from the pressure of public likes and comments.
She spearheaded an innovative AR campaign for Chips Ahoy! that turned the users world into the "Upside Down" from the TV show Stranger Things.
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They are likely to ask many questions and look heavily for supporting proof as well as information. They can sound friendly and charming but can quickly change gears to become inquisitive and probing They are generally strong communicators and are not easy to convince.
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Influence (I)
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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