Katie is a marketing leader with over 20 years of experience at major FMCG companies like Diageo, innocent drinks, and her current role at Oddlygood. She was part of the team that led innocent drinks to become the #1 brand in chilled juice. She holds a BA Hons in Economics & Italian from the University of Leeds.
Based on her activities, Katie is passionate about ambitious, high-growth brands and shows a strong commitment to supporting her colleagues. She frequently champions her teams work and promotes new talent, indicating a focus on collaborative success and building a strong, positive work environment.
Unique fact: She played a key leadership role in the campaign that drove innocent drinks to the number one position in its category for the first time in its history.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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