Katie Spatara

Questioner
DISC Type : c

Sales Manager at Zaftig Brewing Co.

Columbus, Ohio Metropolitan Area, United States

Overview

Katie has no verified overview

Personality Overview

Not Easily Convinced

Cautious & Analytical

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Katie has no verified topics they care about

Media Appearances

Katie has no verified media appearances

Work History

5-2017
Sales Manager at Zaftig Brewing Co.
6-2014 - 3-2016
Account Executive at Involta
1-2014 - 5-2014
Marketing and Sales Intern at DRS LLC
2-2009 - 5-2014
Server at Steamers Stonewall Tavern

Education

2009 - 2014
Bachelor's degree from Youngstown State University
None from Ohio University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Columbus, Ohio Metropolitan Area, United States Job Level : Middle Designation : Sales Manager at Zaftig Brewing Co.
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Insights For Selling To Katie

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Katie is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Katie

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Katie move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Katie take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Katie

Personality Compatibility


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