Keith Dugas

Observer
DISC Type : ci

Director, Logistics Transportation and Warehousing at Air Canada

Montreal, Quebec, Canada

Overview

Keith Dugas is a Director at Air Canada, specializing in leveraging Artificial Intelligence to optimize logistics, transportation, and warehousing operations. Drawing on education from MIT and UC Berkeley, he has a track record of digitalizing core processes and delivering AI-enabled products to enhance maintenance and operational efficiency.

He demonstrates a strong commitment to community causes, particularly in supporting Canadian Paralympic athletes. Keith has personally participated in fundraising events like the ParaTough Cup, highlighting his passion for building empathy and supporting sports for individuals with disabilities. He also engages his network in discussions on AI ethics.

Keith once participated in the ParaTough Cup, a challenging corporate fundraising event that supports Canada’s Paralympic athletes.

Personality Overview

Example Seeker

Assertive

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally strong communicators and are not easy to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Safe AI Implementation
His professional headline is "Building Safe AI, " and his various director roles at Air Canada have focused on integrating AI safely and effectively into core operations.
Operational Digitalization
His career includes leading the digitalization of core processes by leveraging state-of-the-art technologies to drive significant CAPEX and OPEX savings for the airline.
Paralympic Movement
He has actively participated in and promoted the ParaTough Cup, a fundraiser that directly supports the ambitions of Canada’s Paralympic athletes.

Media Appearances

IATA MCC 2022 Speakers – includes Keith Dugas (Director, Logistics Transportation and Warehousing, Air Canada). Featured in International Air Transport Association (IATA)

See Now

Work History

11-2025
Director, Logistics Transportation and Warehousing at Air Canada
5-2024
Senior Technical Fellow (SA) at Secours.ai
1-2024 - 11-2025
Director, Operations AI at Air Canada
10-2021 - 1-2024
Director, Maintenance AI & Connected Operations at Air Canada
11-2018 - 10-2021
Manager, Connected Operations at Air Canada

Education

2017 - 2017
Certificate from MIT Sloan School of Management
2016 - 2016
Leading Innovative Change from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 28 Location : Montreal, Quebec, Canada Job Level : Mid-senior Designation : Director, Logistics Transportation and Warehousing at Air Canada
URL has been copied!

Insights For Selling To Keith

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Invite them for a social do but don’t rely solely on the relationship
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Keith is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Keith

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Keith move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Keith take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Keith

Personality Compatibility


Other Air Canada Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.