Kelsey Smith in

Kelsey Smith

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Marketing Communications Manager at Friendly Ford Lincoln
📍 Detroit Metropolitan Area, United States

Kelsey is a results-oriented Marketing Communications Manager with over 20 years of experience in the nutraceuticals, therapeutics, and automotive industries. An MBA graduate from the University of Phoenix, she specializes in using data-driven, hands-on strategies to grow market share and contribution margins for key products.

She is passionate about personal growth and continuous improvement, inspired by Jeff Olsons book The Slight Edge. Kelsey is also the founder of The CanSurvivors Network, a venture dedicated to helping cancer-based organizations through eCommerce consulting and product promotion to eliminate financial toxicity for patients.

Unique fact: Kelsey uses the tagline, "Lets release #TheBRAVERYou together! " for her advocacy work with cancer survivors.

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Experience
7 Years
Current Role
Marketing Communications Manager
Job Level
Middle
Location
Detroit Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Kelsey cares about

eCommerce Solutions
Her professional focus is providing eCommerce solutions for creatives. She frequently posts about the future of eCommerce, including AI personalization and omnichannel strategies.
Cancer Advocacy
She founded The CanSurvivor's Network, an organization dedicated to eliminating the financial toxicity caused by cancer through advocacy, education, and grants.
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Career

Work history

7-2024
Marketing Communications Manager
Friendly Ford Lincoln
9-2023 - 7-2024
BDC Manager
Friendly Ford Lincoln
3-2018 - 10-2024
eCommerce & Product Marketing Consultant
The CanSurvivor's Network
2-2022 - 12-2022
Marketing Specialist
Owens Corning
12-2019 - 5-2021
Brand Coordinator
Uckele Health & Nutrition
In the press

Media appearances

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Education
2010 - 2011
Master of Business Administration (M.B.A.)
University of Phoenix
2002 - 2007
Bachelor of Business Administration (B.B.A.)
The University of Toledo
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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