Ken Ross

Enthusiast
DISC Type : i

Chief Marketing Officer at CMC Triggers Corp | San Tan Tactical | SOUSA Optics

Houston, Texas, United States

Overview

Ken has no verified overview

Personality Overview

Non-Confrontational

Optimistic

Consensus Focused

They are more about building relationships than just cutting deals.  Unlike D or C types, they are convinced more by stories and testimonials. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Ken has no verified topics they care about

Media Appearances

Ken has no verified media appearances

Work History

4-2026
Chief Marketing Officer at CMC Triggers Corp | San Tan Tactical | SOUSA Optics
7-2021
Outbound Marketing Director at Primary Arms at Primary Arms, LLC
7-2020 - 4-2026
Creative Manager at Primary Arms, LLC
6-2019 - 7-2020
Creative Director at Century Arms
2-2019 - 6-2019
Creative Consultant at GAT Marketing

Education

1983 - 1987
Associate of Arts - AA from Ferris State University

More Information

Social Presence :

Prographics :

Exp : 9 Location : Houston, Texas, United States Job Level : Leadership Designation : Chief Marketing Officer at CMC Triggers Corp | San Tan Tactical | SOUSA Optics
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Insights For Selling To Ken

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ken is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Ken

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Ken move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Ken take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Ken

Personality Compatibility


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