Kevin Crawford

📍 Costa Mesa, California, United States

Kevin Crawford is a versatile financial professional at LeaderOne Financial, specializing in business, mortgage, and insurance solutions. He holds both a mortgage originator license (NMLS #2462043) and a California life and health insurance license. Kevin is a graduate of Western Governors University and Orange Coast College, providing him with a robust educational foundation.

He is a passionate advocate for using life insurance as a tool to help families build generational wealth and close the wealth gap.

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Location

Costa Mesa, California, United States

Personality Overview

How Kevin shows up

Communication Style

Decision Approach

Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Priorities

Topics Kevin cares about

Generational Wealth

Actively posts about using life insurance as a key tool for building intentional, lasting wealth for future generations.

Family Financial Security

His professional focus is on protecting families with comprehensive mortgage and life insurance solutions to ensure their long-term financial stability.

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Career

Work history

No work historyWe do not have verified professional history for this person yet.

In the press

Media appearances

Kevin Crawford - Podcast on Spotify. Featured in Spotify

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Kevin Crawford: Making a Career out of Games. Featured in Betsie Current

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Education

Bachelor of Science - BS

Western Governors University

Associate of Science - AS

Orange Coast College

Social presence

Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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How to run the call and the meeting
His cold-calling profile and exact script
How to write an email that lands
How to negotiate and close

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During a call or a meeting

Spend time addressing concerns around risk and change, they will have them even if they don't express them

DON'T

Avoid getting into storytelling mode, especially when they ask specific questions

Expect them to be slow and cautious, encourage them to ask more questions

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When cold calling

Pattern Interrupt: A polite and formal approach, that doesn’t sound over-friendly or too aggressive makes it hard for them to say no to you.

Pace: Slow down a little bit, especially if you are fast usually. Sound like a 'calming break from the day' person.

Reveal the cold-call scriptFree. 10 seconds.

When writing an email

Subject: Precise

Length of mail: Medium

Salutation: Yes (Something formal). Greeting: Yes (Say something formal/usual). Tone of words: Objective, informational. Bullet points: Recommended. Closing line: Logically summarize/ask. Complimentary close: Formal. Overall messaging: Focused on removing doubts

Reveal the full email formulaFree. 10 seconds.

Negotiating and closing

The secret to closing Kevin fast: For them, low risk and acceptance by others are very important, followed by proof of ROI.

How fast will Kevin move? They do not like to take decisions in a hurry, so they could be slow in making their mind up.

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