Knight Hou

Trailblazer
DISC Type : ID

CEO | Co-Founder at Relab

New Zealand

Overview

Knight Hou is the CEO and Co-Founder of Relab, a PropTech SaaS platform. He leverages his expertise in data analytics, gained from his education at LSE and a previous role in digital assets, to enhance agent productivity. He also lectures on Advanced Property Analytics at The University of Auckland.

He is described by colleagues as being professional, insightful, and effective, with a talent for managing significant infrastructure upgrades and client projects. Knight is a member of the Level Up CEO Circle, a community for CEOs focused on growth.

Unique fact: He made a significant career pivot from leading market data for digital assets like Bitcoin to founding a leading real estate data platform in New Zealand.

Personality Overview

Achievement-Oriented

Informal

Friendly But Fast

They are more likely to be open to unproven but exciting technologies.  If they come to believe in your value proposition, they will be your champion. They respond better to a combination of speed and relationship.

Topics They Care About

PropTech Innovation
As the founder of Relab, New Zealand's fastest-growing PropTech company, he is deeply involved in innovating within the real estate technology sector.
SaaS Growth Strategy
His public posts discuss navigating near-failure, reframing mentorship advice for growth, and building the upside rather than only managing the downside.
Customer-Centric Development
He personally reaches out to customers for feedback, viewing their direct input as crucial for improving Relab's product and user experience.

Media Appearances

Knight Hou - CEO & Co-founder of Relab introduces the latest tech .... Featured in YouTube

See Now

Work History

5-2017
CEO | Co-Founder at Relab
1-2021
Level Up CEO Circle at Level Up
1-2023
Lecturer - Master of Property Practice at The University of Auckland
9-2020 - 8-2022
Advisor at Brave New Coin
7-2019 - 9-2020
Head of Market Data at Brave New Coin

Education

1-2022 - 12-2022
Real Estate Economics and Finance from The London School of Economics and Political Science (LSE)
2009 - 2011
Postgraduate Diploma in Business from University of Auckland

More Information

Social Presence :

Prographics :

Exp : 8 Location : New Zealand Job Level : Leadership Designation : CEO | Co-Founder at Relab
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Insights For Selling To Knight

During A Call Or A Meeting

DO's

  • Help them visualize the impact of their decision
  • Build a trustworthy relationship while keeping the product center-stage
  • Address your competition clearly and confidently

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Knight is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Knight

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Knight move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Knight take some risk or not?

  • They can take risks if necessary.

You And Knight

Personality Compatibility


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