Koushiic Durai in

Koushiic Durai

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Founder & CEO at WowFactories
📍 London, England, United Kingdom

Koushiic Durai is the Founder and CEO of WowFactories, focusing on creating repairable, user-centric products. An Industrial Designer with a Masters from Central Saint Martins, he is a vocal advocate for sustainability, circularity, and the "Right to Repair" movement to combat throwaway culture.

He is a passionate designer who aims to create products that inspire people and increase their efficiency. He describes himself as an extrovert and a good listener with strong observation skills, and he actively follows the sustainability initiatives of major corporations like Apple.

Unique fact: One of his notable projects was designing "REPR, " a modular and easily repairable kitchen appliance to promote a circular economy for consumer electronics.

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Experience
4 Years
Current Role
Founder & CEO
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Koushiic cares about

Repairative Design
A core focus of his professional work at WowFactories and a central theme in his personal headline, emphasizing durable and repairable products.
Circular Economy
He champions this concept through his product designs and public profile, aiming to eliminate waste and promote the continual use of resources.
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Career

Work history

9-2024
Founder & CEO
WowFactories
10-2023 - 8-2024
3D Make Technician & Teaching Assistant
Central Saint Martins, University of The Arts London
12-2021 - 8-2023
Industrial Design Collaborator
NOOMA Studio
2-2022 - 5-2023
Industrial Designer
Mule Studio
9-2020 - 8-2021
Freelance Industrial Designer
Koushiic Durai
In the press

Media appearances

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Education
9-2021 - 7-2023
MA Industrial Design
Central Saint Martins, University of The Arts London
2016 - 2020
Industrial and Product Design
Thazhal institute of design and environmental studies
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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