Kristen Montana

Critic
DISC Type : C

Growth Strategist and Paid Media Lead at NoGood

Brooklyn, New York, United States

Overview

Kristen Montana is a Growth Strategist and Paid Media Lead at NoGood, acting as an on-demand CMO for key brands. She specializes in driving new customer acquisition and revenue growth through comprehensive paid media, SEM, and SEO campaigns. She holds certifications in Google Shopping and Display Ads.

Kristen demonstrates a strong commitment to community engagement, having received the Presidents Volunteer Service Award for contributing over 100 hours of service. She is also a recognized National Hispanic Scholar and actively supports the achievements of her friends and peers.

Unique fact: Kristen was recognized as a National Hispanic Scholar, an honor with a 2% acceptance rate.

Personality Overview

Negotiator

Objective Thinker

Precise

They enjoy working alone and do not rely on others very often.  They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Paid Media Strategy
As a Paid Media Lead with multiple Google Ads certifications, her focus is on leveraging paid channels to directly impact client revenue and business growth.
Client Success
Her role as an "on-demand CMO" involves owning brand goals and growth metrics, showing a deep commitment to the business success of her clients.
Community Volunteering
Earned the Bronze President's Volunteer Service Award for over 100 hours of service, highlighting a significant personal commitment to community involvement.

Media Appearances

Kristen Montana, Author at NoGood™: Growth Marketing Agency. Featured in NoGood (company website)

See Now

Work History

9-2024
Growth Strategist and Paid Media Lead at NoGood
4-2022 - 5-2024
Senior Integrated Media Manager at WITHIN
10-2020 - 4-2022
Integrated Media Specialist at WITHIN
1-2019 - 6-2019
Customer Success Co-op at BounceX
1-2018 - 12-2018
Junior Business Development & Project Management Associate at Smartleaf

Education

Education details unavailable from Northeastern University
Education details unavailable from St. Anthonys High School

More Information

Social Presence :

Prographics :

Exp : 6 Location : Brooklyn, New York, United States Job Level : Middle Designation : Growth Strategist and Paid Media Lead at NoGood
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Insights For Selling To Kristen

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristen is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Kristen

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Kristen move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Kristen take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Kristen

Personality Compatibility


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