Kristina Walton Zapata in

Kristina Walton Zapata

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Creative Manager at Naterra International, Inc.
📍 Dallas, Texas, United States

Kristina Walton Zapata is a Dallas-based Creative Director specializing in brand growth for the beauty, sustainability, and homegoods sectors with brands like Tree Hut and Brizo. A graduate of Texas Womans University, she leads creative teams in strategy, design, and on-set art direction, focusing on product storytelling that pushes past the ordinary.

She has a passion for editorial and publication design, having previously served as Art Director for magazines like Sixtysix and Green Building & Design, where she spearheaded a full redesign and received accolades for typography and photography.

Kristina has received multiple Folio: Ozzie Award Honorable Mentions for her design work in marketing publications.

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Experience
8 Years
Current Role
Creative Manager
Job Level
Middle
Location
Dallas, Texas, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Kristina cares about

Brand Storytelling
Her passion is described as "product storytelling that pushes past the ordinary, " a central theme in her work for CPG brands like Tree Hut and Baby Magic.
On-Set Art Direction
A key skill highlighted in her professional summary and demonstrated in recent successful campaigns for Tree Hut's limited-edition collaborations and product launches.
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Career

Work history

7-2024
Creative Manager
Naterra International, Inc.
2-2023 - 4-2024
Sr Art Director
Britton Marketing & Design Group
5-2018 - 5-2022
Art Director
Sixtysix Magazine
11-2016 - 5-2022
Art Director
Green Building and Design
5-2016 - 11-2016
Senior Art Director, In-Store, Display and Packaging
Ulta Beauty
In the press

Media appearances

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Education
Bachelor's degree
Texas Woman's University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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