Kristy Wojnicki

Trailblazer
DISC Type : ID

Founder & Consultant at The WOJ Group

Flagstaff, Arizona, United States

Overview

Kristy Wojnicki is the Founder of The WOJ Group, where she helps growing organizations build sustainable, people-first operational systems. With over 15 years of experience in customer success, people ops, and operations, including a tenure at LinkedIn, she is described by peers as a "fierce and compassionate leader."

Kristy is based in Flagstaff, Arizona, and founded her company on core values of transparency, accountability, and collaboration. She decided to launch her own consultancy after experiencing burnout in a senior corporate role, choosing to prioritize her values over status to create lasting, data-driven cultural change for her clients.

After reaching what she thought was her career pinnacle as a Chief of Staff, she left to build her own firm focused on operationalizing company values.

Personality Overview

Informal

Achievement-Oriented

Charismatic

They are more likely to be open to unproven but exciting technologies.  If they come to believe in your value proposition, they will be your champion. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Operational Scaling
She founded The WOJ Group to help companies implement repeatable systems that support people and strengthen customer outcomes during high-growth phases.
Human-Centered Design
Her company's philosophy is to be "human-first," designing systems that respect employees as whole people, not just headcount, to build trust and accountability.
Change Management
She shares experiences leading complex model redesigns within large SaaS organizations, focusing on how to successfully drive and implement significant changes.

Media Appearances

Kristy has no verified media appearances

Work History

2-2026
Founder & Consultant at The WOJ Group
2-2025 - 9-2025
Director of Operations at Flagstaff Law Group
8-2024 - 2-2025
HR Business Partner at Machine Solutions Inc.
6-2023 - 8-2024
Operations Supervisor at PINK Adventure Tours
2-2022 - 10-2022
Chief of Staff, Global Talent Development at LinkedIn

Education

Bachelor’s Degree from Illinois State University

More Information

Social Presence :

Prographics :

Exp : 6 Location : Flagstaff, Arizona, United States Job Level : Leadership Designation : Founder & Consultant at The WOJ Group
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Insights For Selling To Kristy

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Keep your pitch focused on the impact but nurture the relationship too
  • Help them visualize the impact of their decision

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kristy is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Kristy

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Kristy move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Kristy take some risk or not?

  • They can take risks if necessary.

You And Kristy

Personality Compatibility


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