Lafe Schneider
Examiner · DISC type csLafe Schneider is the President of TDO Advertising, an expert in the out-of-home advertising industry. He focuses on driving growth through strategic sales, landowner negotiations, and high-impact advertising solutions. He holds a certification from Dale Carnegie Training and studied Business Administration at Northwood University.
Passionate about helping brands stand out, Lafe is dedicated to delivering powerful messages for businesses of all sizes, from local companies to national names like Spirit Airlines. During college, he was active in the Advertising Club, showing an early commitment to his field.
Unique fact: In a previous role as a Territory Manager, Lafe consistently exceeded sales goals for six consecutive years, once achieving 178% of his annual target.
Read the full overview →How Lafe shows up
They are quite aware of their needs and limitations, so they are unlikely to over-promise. The only way to convince them is by showing them examples and ample proof. They are heavily focused on quality and prefer doing things the right way, even if it takes time.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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