Laura Barron, MA, MPR, SCMP in

Laura Barron, MA, MPR, SCMP

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Chief Executive Officer at econext
📍 St John’s, Newfoundland and Labrador, Canada

Laura Barron is the CEO of econext, leveraging over 20 years of strategic communications experience to advance Newfoundland and Labradors green economy. A graduate of Mount Saint Vincent University with a Master of Public Relations, she previously led marketing communications for the wind-to-hydrogen initiative at World Energy GH2.

Beyond her executive role, Laura is committed to community mentorship, serving as a big sister with Big Brothers Big Sisters. Her background in communications is complemented by a creative passion for writing, demonstrated by a provincial award for non-fiction prose, showcasing a blend of professional and artistic interests.

Unique fact: She is a recipient of the prestigious Arts and Letters Award for Non-fiction Prose in her province.

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Experience
19 Years
Current Role
Chief Executive Officer
Job Level
Leadership
Location
St John’s, Newfoundland and Labrador, Canada
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Laura cares about

Green Economy
As CEO of econext, her primary mission is to support and accelerate clean growth and sustainable economic development in Newfoundland and Labrador.
Clean Energy Projects
Her previous role at World Energy GH2 involved leading communications for a major wind-to-hydrogen project, and she actively promotes clean energy investments.
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Career

Work history

8-2025
Chief Executive Officer
econext
1-2024 - 8-2025
Director of Marketing Communications
World Energy GH2
4-2022 - 12-2023
Marketing Communications & Stakeholder Relations
World Energy GH2
1-2021 - 11-2021
Director of Marketing and Communications
Garage Kings
2021 - 2022
Senior Director of Marketing Communications
m5 Marketing Communications
In the press

Media appearances

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Education
Master of Public Relations - MPR
Mount Saint Vincent University
Certificate
University of Toronto
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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