Laura Cona in

Laura Cona

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Chief Growth & Marketing Officer at LOLA USA
📍 New York City Metropolitan Area, United States

Laura Cona is an entrepreneurial agency leader and the Chief Growth & Marketing Officer for DDB North America. An alumna of the University of Michigan, she has a strong track record of driving significant new business and growth at top agencies like VML and Wunderman Thompson.

As a New England native, Laura is passionate about the marketing community, actively participating in industry events like the Association of National Advertisers Masters of Marketing. She frequently champions her colleagues successes, showing a commitment to team and mentorship.

She was a key leader in the successful pitch that won the iconic Porsche account for DDB.

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Experience
10 Years
Current Role
Chief Growth & Marketing Officer
Job Level
Leadership
Location
New York City Metropolitan Area, United States
Personality Overview

How Laura shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Laura cares about

Agency Growth
Her career is defined by leading growth and securing new business for major agency networks, including DDB, VML, Wunderman Thompson, and BBH USA.
Emotional Advantage
This is a core philosophy she champions at DDB, focusing on how unlocking a brand's emotional connection with consumers drives business results.
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Career

Work history

4-2026
Chief Growth & Marketing Officer
LOLA USA
1-2026
Chief Growth & Marketing Officer
TBWA\Chiat\Day
6-2024 - 12-2025
Chief Growth & Marketing Officer, NA
DDB
1-2024 - 6-2024
Chief Growth Officer, North America
VML
3-2022 - 6-2024
Chief Growth Officer, North America
Wunderman Thompson
In the press

Media appearances

DDB restructures North America agencies under new leadership unit. Featured in Ad Age
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Education
Bachelor’s Degree
University of Michigan
Education details unavailable
Pomfret School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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