Laura Cona in

Laura Cona

Initiator · DISC type Di
Chief Growth & Marketing Officer, NA at DDB
📍 New York City Metropolitan Area, United States

Laura Cona is an entrepreneurial agency leader and the Chief Growth & Marketing Officer for DDB North America. An alumna of the University of Michigan, she has a strong track record of driving significant new business and growth at top agencies like VML and Wunderman Thompson.

As a New England native, Laura is passionate about the marketing community, actively participating in industry events like the Association of National Advertisers Masters of Marketing. She frequently champions her colleagues successes, showing a commitment to team and mentorship.

She was a key leader in the successful pitch that won the iconic Porsche account for DDB.

Read the full overview →
Experience
9 Years
Current Role
Chief Growth & Marketing Officer, NA
Job Level
Leadership
Location
New York City Metropolitan Area, United States
Personality Overview

How Laura shows up

Conviction Driven
Risk-Accepting
Confident

They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Priorities

Topics Laura cares about

Agency Growth
Her career is defined by leading growth and securing new business for major agency networks, including DDB, VML, Wunderman Thompson, and BBH USA.
Emotional Advantage
This is a core philosophy she champions at DDB, focusing on how unlocking a brand's emotional connection with consumers drives business results.
+5 more topics Login to view topics
Career

Work history

6-2024
Chief Growth & Marketing Officer, NA
DDB
1-2024 - 6-2024
Chief Growth Officer, North America
VML
3-2022 - 6-2024
Chief Growth Officer, North America
Wunderman Thompson
6-2021 - 3-2022
Head of Growth, North America
BBH USA
9-2017 - 6-2021
SVP, Director of Business Development
FCB New York
In the press

Media appearances

DDB restructures North America agencies under new leadership unit. Featured in Ad Age
See now
Education
Bachelor’s Degree
University of Michigan
Education details unavailable
Pomfret School
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

Other DDB Employees

Explore more public profiles from related professionals.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Laura. Free, 10 seconds.