Lauren Viera in

Lauren Viera

Login to view DISC.
Principal at Lauren Viera LLC
📍 Chicago, Illinois, United States

Lauren is a communications strategist and writer with over 25 years of experience helping brands like Google, Airbnb, and Coca-Cola with narrative strategy. She holds a B. A. from Oberlin College and attended Columbia Universitys Graduate School of Architecture, blending creative and structural thinking in her work.

Outside of her consulting work, Lauren is deeply connected to her city, having authored "The 500 Hidden Secrets of Chicago. " She is passionate about mentoring the next generation of writers and teaches content strategy and professional writing as an adjunct faculty member at Columbia College Chicago.

She spent over a year researching and writing a book to uncover Chicago’s most unique and lesser-known spots.

Read the full overview →
Experience
30 Years
Current Role
Principal
Job Level
Senior
Location
Chicago, Illinois, United States
Personality Overview

How Lauren shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Lauren cares about

Brand Storytelling
Her career is focused on helping brands from startups to Fortune 500s launch, refine, and overhaul their storytelling infrastructure.
Chicago Culture
She authored "The 500 Hidden Secrets of Chicago, " a book dedicated to showcasing the city's unique people, places, and cultural gems.
+5 more topics Login to view topics
Career

Work history

6-2018
Principal
Lauren Viera LLC
6-1995
Writer
Self-employed
9-2007
Adjunct Faculty, English/Professional Writing
Columbia College Chicago
Leo Burnett
5 yrs 1 mo
Features reporter
Chicago Tribune
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1996 - 2000
B.A.
Oberlin College
1998 - 1999
Graduate School of Architecture
Columbia University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Lauren. Free, 10 seconds.