Lavelle Livingston in

Lavelle Livingston

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VP of Sales & GTM Advisor at Ruckus
📍 Dallas-Fort Worth Metroplex, United States

Lavelle Livingston is a senior commercial leader specializing in building and scaling revenue organizations within the healthcare, SaaS, and digital health sectors. A graduate of Louisiana Tech University, he has a proven track record as a CRO and VP of Sales. Colleagues describe him as strategic, high-achieving, and a dedicated leader.

Based on his writings, Lavelle values his Christian faith and advocates for maintaining a healthy work-life balance by disconnecting over the weekend. He often reflects on the importance of genuine support in professional relationships and the need for emotional intelligence in sales, challenging conventional wisdom.

He believes most companies fail at sales onboarding by confusing it with simple orientation, hindering long-term productivity.

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Experience
15 Years
Current Role
VP of Sales & GTM Advisor
Job Level
Senior
Location
Dallas-Fort Worth Metroplex, United States
Personality Overview

How Lavelle shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lavelle cares about

Scaling Revenue Orgs
His career is defined by building and accelerating commercial organizations, from establishing foundational processes to scaling established teams in high-growth environments.
Digital Health GTM
He has deep experience leading go-to-market strategies for venture-backed digital health, diagnostics, and telehealth companies, operating in complex and regulated markets.
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Career

Work history

2-2023
VP of Sales & GTM Advisor
Ruckus
2022 - 2023
Chief Revenue Officer- Biopharmaceutical, Health Systems, & Life Science
Genome Medical
2020 - 2022
Senior Vice President Of Sales - Health Systems, Payors, Providers
Everly Health
1-2019 - 6-2020
Vice President of Sales
DoorDash
8-2017 - 1-2019
Vice President of Sales
Credit Acceptance
In the press

Media appearances

Lavelle Livingston Jr. - Bring Ruckus. Featured in Bring Ruckus
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Education
Bachelor of Applied Science
Louisiana Tech University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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