Libby Ferin

Trailblazer
DISC Type : ID

Head of Marketing at Marco

Grand Rapids Metropolitan Area, United States

Overview

Libby has no verified overview

Personality Overview

Assertive

Values Relationships

Achievement-Oriented

They are not against taking risks and can make tough decisions when required.
  They are charming and can persuade others to support their decisions. They are more likely to accept new and exciting technologies.

Topics They Care About

Libby has no verified topics they care about

Media Appearances

Libby has no verified media appearances

Work History

2-2025
Head of Marketing at Marco
11-2023 - 2-2025
Chief Marketing Officer at Bold Furniture
7-2021 - 7-2023
Chief Marketing Officer at Human Active Technology
12-2019 - 7-2021
Vice President of Marketing at Human Active Technology
11-2019
Director of Marketing + Brand Experience at Scott Group Studio

Education

1987 - 1991
BA from Michigan State University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Grand Rapids Metropolitan Area, United States Job Level : Mid-senior Designation : Head of Marketing at Marco
URL has been copied!

Insights For Selling To Libby

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Ask them for a lunch or coffee once some rapport has been established
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Libby is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Libby

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Libby move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Libby take some risk or not?

  • If necessary, they will be ready to take risks.

You And Libby

Personality Compatibility


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