Lisa Goff in

Lisa Goff

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Principal at Lisa Goff Consulting
📍 Napa, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
28 Years
Current Role
Principal
Job Level
Senior
Location
Napa, California, United States
Personality Overview

How Lisa shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Lisa cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2016
Principal
Lisa Goff Consulting
11-2019 - 6-2023
Managing Director, Direct-to-Consumer and Brand Marketing
Azur Associates
12-2011 - 5-2015
Vice President, Direct to Consumer Sales
Terlato Wine Group
3-2008 - 12-2011
Vice President of Marketing
Crimson Wine Group
9-2007 - 2-2008
Sr. Director of Marketing
Beam Wine Estates
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1992 - 1994
MBA
Harvard Business School
1989 - 1989
BS
UCLA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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