Lorna Borenstein

Pioneer
DISC Type : ids

Author, "It's Personal: The Business Case for Caring" at Grokker

San Jose, California, United States

Overview

Lorna has no verified overview

Personality Overview

Decisive But Friendly

Dynamic But Sincere

Friendly But Fast

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  If they are convinced, they can become very strong champions for your product They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Lorna has no verified topics they care about

Media Appearances

Lorna has no verified media appearances

Work History

1-2021
Author, "It's Personal: The Business Case for Caring" at Grokker
2012
Founder & CEO at Grokker
2012 - 2016
Member of the Board at Icebreaker
2009 - 2011
Chief Family Travel Officer (CFTO) at On Vacation for the Year
2007 - 2009
President at Move Inc. (NASDAQ: MOVE)

Education

Bachelor of Business Administration (B.B.A.) from American College, London, England
BCL & LLB from McGill University, Faculty of Law

More Information

Social Presence :

Prographics :

Exp : 33 Location : San Jose, California, United States Job Level : Leadership Designation : Author, "It's Personal: The Business Case for Caring" at Grokker
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Insights For Selling To Lorna

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Mostly stick to your standard pitch and qualifying script, but add some stories or anecdotes to it
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lorna is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Lorna

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Lorna move?

  • They are generally fast movers and can take quick decisions
  • Can Lorna take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Lorna

Personality Compatibility


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