Luciana La Petra in

Luciana La Petra

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Directora Comercial y Marketing at DPD Argentina
📍 Argentina

Luciana La Petra is a seasoned logistics leader, currently serving as the Commercial and Marketing Director for DPD Argentina. With an EMBA from IAE Business School, she specializes in designing and implementing complex logistics solutions, focusing on business development, contract management, and driving continuous improvement in operations.

She is an active member of the executive peer group Vistage Argentina, valuing collaborative growth and new challenges. Luciana shows a keen interest in social impact, particularly through innovative financial models that break from traditional philanthropy to support non-profit organizations.

She believes non-profits can achieve greater impact by using capital market tools, like negotiable obligations, for financing.

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Experience
17 Years
Current Role
Directora Comercial y Marketing
Location
Argentina
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Luciana cares about

Logistics Innovation
Her career is centered on logistics solution design and start-ups, recently highlighted by managing the implementation of a new 3PL distribution center for Bosch in Argentina.
Commercial Growth
Holds multiple commercial director roles with a specialty in business development, pricing, and growth strategies, focusing on achieving strong results for clients and her company.
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Career

Work history

7-2025 - 5-2026
Directora Comercial y Marketing
DPD Argentina
4-2022 - 7-2025
R&D and Business Development Director - Executive Committee Member
ID Logistics Argentina
5-2021 - 4-2022
Gerente Comercial
Pickit
11-2019 - 4-2021
Gerente Comercial
Loginter S.A.
8-2012 - 11-2019
Proyectos - Desarrollo de Negocios
Loginter S.A.
In the press

Media appearances

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Education
2014 - 2014
El arte de Negociar
IAE Business School
2010 - 2010
Gestión de la Calidad
Universidad del Salvador
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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