Lutz Eckelmann
Login to view DISC.Lutz Eckelmann is the CEO of Plan Digital Now, bringing over 20 years of experience in consulting, automation, and business analysis. He specializes in developing innovative strategies for digital transformation and creating sustainable business solutions. He studied Information Technology and Business Informatics.
Lutz is a vocal advocate for consumer rights, driven by personal experiences with product quality issues that impact family time. He is passionate about leadership being purpose-driven, emphasizing a deep sense of responsibility to customers, employees, and partners over mere power.
He launched a petition for a new EU returns system to combat an estimated €300 billion in consumer fraud from defective products.
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