Marcel Hagedoorn in

Marcel Hagedoorn

Enigma · DISC type cid
New Service Designer / CPO at Achmea Innovation Hub
📍 Groningen, Groningen, Netherlands

Marcel is a CPO at Achmea Impact Ventures and a product leader with over 20 years of experience building and growing SaaS startups. His entrepreneurial journey includes co-founding the AI platform Reveall, which was acquired by NEXT, and the innovative travel company srprs. me. He holds a Bachelors from Hanze.

Outside of work, Marcel is a self-described world traveler who lives in Valencia with his family. He has a keen interest in the entrepreneurial journey, having founded a mindfulness journal app for founders called Mindwave. He is also passionate about design thinking, innovation, and exploring the world.

His travel startup, srprs. me, which sends people to surprise destinations, was once the second fastest-growing startup in The Netherlands.

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Experience
11 Years
Current Role
New Service Designer / CPO
Job Level
Middle
Location
Groningen, Groningen, Netherlands
Personality Overview

How Marcel shows up

Hard To Convince
Fast Follower
Challenger

They can sound friendly and charming but can quickly change gears to become inquisitive and probing They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Priorities

Topics Marcel cares about

Impact Ventures
In his current role at Achmea Impact Ventures, he focuses on coaching and building startups designed to make a significant social or environmental impact.
SaaS Product Growth
He has over two decades of experience building SaaS products from the ground up, leading to successful outcomes like the acquisition of his company, Reveall.
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Career

Work history

2-2024
New Service Designer / CPO
Achmea Innovation Hub
7-2021 - 1-2024
Co-founder & CPO of Reveall (Acquired by NEXT)
NEXT
1-2021 - 12-2021
Head of Product
MarcelHagedoorn.nl
1-2018 - 12-2020
Founder
Mindwave
4-2014 - 12-2017
Co-Founder
srprs.me
In the press

Media appearances

Building corporate startups at Achmea - Marcel Hagedoorn .nl. Featured in Marcel Hagedoorn personal blog
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Education
1998 - 2002
Bachelor's degree
Hanze
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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