Marcus Wiklund

Critic
DISC Type : C

Director, Group Communications and Public Affairs at Sanoma Oyj

Finland

Overview

Marcus has no verified overview

Personality Overview

Critic

Objective Thinker

Negotiator

They like to do things independently and don’t look for support from others.  It is very likely that they will negotiate pricing or other important terms. They choose to analyze logically and value facts to emotions.

Topics They Care About

Marcus has no verified topics they care about

Media Appearances

Marcus has no verified media appearances

Work History

6-2016 - 1-2026
Director, Group Communications and Public Affairs at Sanoma Oyj
6-2009 - 5-2016
Senior Vice President, Corporate Relations and Public Affairs at Sanoma Media Finland Oy
9-2007 - 6-2009
Vice President, Consumer business at Channel Four Finland (Nelonen)
10-2000 - 8-2007
Chief of Development and Public Affairs at SWelcom Oy

Education

Bachelor of Science (B.Sc.) from University of applied Scienses, Helsinki
Studies in Law from Open University in Finland, Helsinki

More Information

Social Presence :

Prographics :

Exp : 25 Location : Finland Job Level : N/A Designation : Director, Group Communications and Public Affairs at Sanoma Oyj
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Insights For Selling To Marcus

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be ready to answer many clarity-seeking questions and requests for information
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don't give superficial answers, they are easily rattled by them
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcus is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Marcus

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Marcus move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Marcus take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Marcus

Personality Compatibility


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