Margherita Liotti in

Margherita Liotti

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E-commerce & Digital Marketing Manager at MABINA Spa
📍 Milan, Lombardy, Italy

Margherita is a Marketing and E-commerce Leader at MABINA Spa with over 10 years of experience in digital strategy. A graduate of Università Bocconi, she specializes in unified commerce and applying AI to marketing. Colleagues and partners describe her as a passionate, determined, and hard-working professional.

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Experience
14 Years
Current Role
E-commerce & Digital Marketing Manager
Job Level
Middle
Location
Milan, Lombardy, Italy
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Margherita cares about

Unified Commerce
She describes unified commerce as a "mantra, " leading a project on Shopify to integrate B2B, B2C, and retail channels for a seamless, omnichannel customer experience.
AI in Marketing
Focuses on launching innovative AI tools to enhance customer experience and actively discusses the need for greater understanding and management of AI's societal impact.
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Career

Work history

9-2022
E-commerce & Digital Marketing Manager
MABINA Spa
3-2022 - 9-2022
Digital Marketing Manager
MABINA Spa
9-2019 - 3-2022
Digital Media Strategist
Folli Follie - Mantova dal 1970
9-2016 - 9-2019
Social Media & Digital Pr Specialist
Folli Follie - Mantova dal 1970
3-2015 - 9-2016
Digital Specialist
Digital Brand Architects
In the press

Media appearances

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Education
2008 - 2009
Master's degree
Università Bocconi
2014 - 2014
Master's degree
24ORE Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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