Maria Gårdlund

Inquirer
DISC Type : cd

COO / Avdelningschef för styrning och stöd at Inera AB

Greater Stockholm Metropolitan Area, Sweden

Overview

Maria Gårdlund is the COO at Inera AB, leveraging over a decade of CEO and COO experience in technology and consulting. Her expertise includes leading teams of up to 250 people, business development for digital services, and strategic analysis. She is certified in board work for listed companies.

Maria embraces a philosophy of continuous learning, captured in her motto, "What I dont know today I will learn tomorrow. " This forward-looking mindset drives her passion for taking on new challenges and growing professionally in dynamic environments like HealthTech, EdTech, and digital infrastructure.

She has led companies in the distinct fields of digital welfare (Inera), HealthTech (MYoroface), and global EdTech (Dugg), showcasing a unique breadth of executive leadership.

Personality Overview

Hard To Convince

Upfront

Judgemental

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Digitalizing Welfare
As COO of Inera, a digitalization company owned by municipalities, she is directly involved in developing Sweden's digital welfare infrastructure and services for healthcare and omsorg.
HealthTech Innovation
As the recent VP/COO of MYoroface, she was involved in capital fundraising and promoting IQoro®, an innovative medical device, showcasing her focus on health technology advancements.
Global EdTech
As CEO of Dugg, she led the company's expansion into over 90 countries and secured the "Microsoft Education Partner of the Year" award, highlighting her expertise in scaling educational technology.

Media Appearances

Maria has no verified media appearances

Work History

10-2025
COO / Avdelningschef för styrning och stöd at Inera AB
3-2020
Founder at Agard
5-2022 - 12-2024
VP/COO at MYoroface AB - the HealthTech company behind IQoro®
9-2019 - 10-2024
Advisory Board Member at Econova
2-2020 - 9-2021
CEO at Dugga

Education

8-2022 - 6-2023
Strategy and growth in scale-ups from Di ScaleUp Academy
2018 - 2018
Leadership education from Ruter dam

More Information

Social Presence :

Prographics :

Exp : 5 Location : Greater Stockholm Metropolitan Area, Sweden Job Level : Leadership Designation : COO / Avdelningschef för styrning och stöd at Inera AB
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Insights For Selling To Maria

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Refer to testimonials from others in similar positions
  • Tell them that you are there to help them create visible impact within their organization

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maria is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Maria

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Maria move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Maria take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Maria

Personality Compatibility


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