Maria Shcheglakova in

Maria Shcheglakova

Editor · DISC type CS
Director, Global Marketing CTV and Data Advertising, TiVo at TiVo
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

Login to view overviewLogin to view overview
Experience
16 Years
Current Role
Director, Global Marketing CTV and Data Advertising, TiVo
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Maria shows up

Late Adopter
Fact-Driven
Skeptic

Being observant comes to them naturally. They are quite aware of their needs and limitations, so they are unlikely to over-promise. The only way to convince them is by showing them examples and ample proof.

Priorities

Topics Maria cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
Login to view topicsLogin to view topics
Career

Work history

1-2025
Director, Global Marketing CTV and Data Advertising, TiVo
TiVo
1-2020 - 1-2025
Marketing Director EMEA
PubMatic
9-2012 - 1-2020
Founder
www.canvasmarketing.org
8-2018 - 9-2019
Marketing Lead EMEA
Amobee
4-2015 - 9-2019
Marketing Lead EMEA
Videology, Inc.
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
Login to viewLogin to view media
Education
9-2022
Sustainability Business Management
University of Cambridge
2009 - 2010
MSc International Marketing
London South Bank University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Maria. Free, 10 seconds.