Martha Castaneda in

Martha Castaneda

Enthusiast · DISC type i
Director Of Marketing And Business Development at Overaa Construction
📍 San Francisco Bay Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
28 Years
Current Role
Director Of Marketing And Business Development
Job Level
Mid-senior
Location
San Francisco Bay Area, United States
Personality Overview

How Martha shows up

Consensus Focused
Amiable & Agreeable
Optimistic

They tend to be agreeable by nature, so take their promises with a pinch of salt.
 Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Priorities

Topics Martha cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

3-2011
Director Of Marketing And Business Development
Overaa Construction
2007 - 2010
Busines Development and Marketing Coordinator
TranSystems
2001 - 2007
Marketing
MVE & Partners
2000 - 2001
District Legislative Representative
Congressman Edolphus Towns
1998 - 2000
District Representative
Congressman George Miller
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
B.A.
University of California, Berkeley
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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